Blizzards® to Hit Atlanta on August 7 for a Good Cause

Proceeds from DQ® and DQ Grill & Chill® Blizzards Sold Benefit Children’s Miracle Network and Children's Healthcare of Atlanta 

 The forecast calls for major blizzard activity throughout Atlanta Thursday, August 7, 2008 and it is not about the weather.  It’s all about helping kids in need, as more than 85 metro area DQ locations host the third North American “Miracle Treat Day” to benefit Children’s Miracle Network.

During Miracle Treat Day, participating DQ and DQ Grill & Chill® locations throughout North America will donate proceeds from every Blizzard® sold to Children’s Miracle Network, a non-profit organization dedicated to saving and improving the lives of children by raising funds for children’s hospitals.

Locally, Children’s Miracle Network-Atlanta raises funds for Children’s Healthcare of Atlanta, a leading not-for-profit pediatric health care system.

Instead of snow-filled blizzards, local DQ locations will serve up a variety of Blizzard Flavor Treats during Miracle Treat Day, including the August Blizzard of the Month, Oreo®.  The Oreo Blizzard debuted in 1985, the Blizzard’s inaugural year, and to this day remains the most popular flavor.

DQ has been a supporter of Children’s Miracle Network since 1984, raising more than $59 million during that time.  Children’s Miracle Network-Atlanta raises more than $2 million annually for Children’s, helping to ensure the high-quality facilities and treatment provided to its patients.

For more information about DQ Miracle Treat Day, visit www.miracletreatday.com .